HRI's Support Fuels 5-Year National Green Industry Survey

Jennifer Gray • March 18, 2024

In a bid to delve deeper into the dynamics of the U.S. Green Industry, the Green Industry Research Consortium, comprising esteemed horticulturists and agricultural economists from various universities, is embarking on its 8th iteration of the National Green Industry Survey. Sponsored by HRI (Horticultural Research Institute), this comprehensive study aims to unravel the nuances of production, marketing, and retailing practices within the green sector.

The survey, spanning a five-year timeline, serves as a critical barometer for measuring the industry. By soliciting insights from stakeholders across the nation, the Consortium endeavors to paint a vivid picture of evolving trends within the green industry.

One pivotal aspect of the National Green Industry Survey lies in its capacity to track changes over time. From shifts in consumer preferences to advancements in cultivation techniques, the data gleaned from participants offers invaluable insights into the industry's trajectory. Furthermore, by analyzing current trends, researchers can anticipate future developments and strategize accordingly.

At its core, this survey is not just an academic exercise; it holds significant implications for the horticultural industry. By quantifying the contributions of the green industry, from job creation to revenue generation, the findings serve as evidence of its economic significance. Moreover, this empirical evidence bolsters advocacy efforts and informs policy decisions at both the state and federal levels.

The invitation to participate in this survey extends to all horticultural businesses. Whether you're a grower, retailer, or involved in any facet of the green supply chain, your input is invaluable. By completing the survey, you're not only contributing to a deeper understanding of the industry but also shaping its future trajectory.

To participate in this survey, simply follow this link: National Green Industry Survey. Survey responses are due no later than May 1, 2024.

In supporting initiatives like the National Green Industry Survey, HRI underscores its commitment to advancing knowledge and fostering innovation within horticulture. Together, through collaborative research efforts, we can cultivate a greener, more sustainable future for all.

< Older Post

Newer Post >

Share This Post

Bee Banquet in the Sky: Trees and Shrubs for Urban Pollinator Conservation

By Jennifer Gray • October 12, 2026

Urban landscapes can be important refuges for native bees and other pollinators. This talk covers why bees are critical for biodiversity and food security, why bee populations are declining, and how the gardening public can help by incorporating woody landscape plants to provide nectar, pollen, nesting sites and materials, and other resources. Following a brief overview of pollination ecology, we’ll “meet the bees”, and then discuss recent HRI-funded research that identified top native and non-native “bee magnets” amongst woody ornamental plants. The talk also explains why artificial bee “hotels” can become death traps and suggests better ways to create bee nesting sites through ordinary gardening practices. Attendees will receive PDF handouts and other information helpful for teaching others about the best trees and shrubs for bee conservation.

A Biological Plot Twist: Can an Adventive Parasitoid Protect Boxwood?

By Jen Gray • August 12, 2026

CABI and USDA APHIS are collaborating on the biological control of the box tree moth using parasitoids from Asia. Several parasitoid species are currently under consideration for introduction into North America and Europe. One of these parasitoids arrived in Europe on its own and has begun controlling the moth on both planted trees and in wild boxwood stands. The webinar will describe the spread and impact of this adventive parasitoid in Europe and present efforts to assess the potential of this species and others as biological control agents in North America.

HRI Leadership Academy Selects Class of 2027

By Jennifer Gray • June 30, 2026

Meet the HRI Leadership Academy Class of 2027. This intensive year-long program equips green industry leaders with strategic insight and business acumen.